---
title: "Domain Name Blog: Sales, Trends and Interviews | Grit Brokerage"
description: "Domain industry news, recent premium domain sales, founder interviews and market analysis from the Grit Brokerage team, plus podcasts and conference recaps."
url: https://gritbrokerage.preview.multisites.ai/blog
publisher: Grit Brokerage
contact: https://gritbrokerage.preview.multisites.ai/contact
offer: https://gritbrokerage.preview.multisites.ai/inquiry
---

# Notes from the domain aftermarket.

69 posts on recent sales, buyer interviews, pricing trends and the conferences where deals start.

## All posts, newest first

[Sales & acquisitionsOct 14, 2026 ### Biggest Domain Sales of 2026 So Far: Top 25 Through Q3 AI.com at $70 million leads DNJournal's 2026 chart, followed by Club.com at $10 million and Green.com at $7.5 million. Of the top 25 reported sales, 19 are .com and six are .ai. DNJournal counts eight seven-figure sales. Most large deals stay private, so any list shows only part of the market.](https://gritbrokerage.preview.multisites.ai/post/top-domain-sales-2026-q3)

[Market insightsOct 13, 2026 ### ICANN's 2026 gTLD Round: What 1,615 Applications Mean ICANN's 2026 new gTLD round drew 1,663 submitted applications, and 1,615 are active after Reveal Day on October 7. No new extension is contracted or live yet. String Confirmation Day is November 17. Based on 2012, delegation is likely more than a year away, and .com keeps its lead for brand buyers.](https://gritbrokerage.preview.multisites.ai/post/icann-2026-new-gtld-round-what-it-means)

[Market insightsOct 10, 2026 ### .com Price Increase November 1: What Owners Should Do Now Verisign raises the wholesale .com price 7%, from $10.26 to $10.97, on November 1, 2026, plus ICANN's 20-cent fee. Renewing or transferring before then postpones the rise. You can renew up to 10 years. Verisign may add up to 7% in each of the next three years.](https://gritbrokerage.preview.multisites.ai/post/com-price-increase-november-2026)

[Sales & acquisitionsOct 7, 2026 ### AI.com Sold for $70 Million: The Stealth Acquisition Playbook AI.com sold for $70 million, the largest domain sale on record, to the owners of Crypto.com. The deal closed in April 2025 and became public on February 6, 2026. DNJournal reports a broker who specializes in stealth acquisitions represented the buyer. Anonymity protects the buyer from an inflated price.](https://gritbrokerage.preview.multisites.ai/post/ai-com-70-million-stealth-acquisition)

[Domain guidesSep 29, 2026 ### ICANN Is Replacing the 60-Day Transfer Lock: What Changes ICANN's Board adopted the Transfer Policy recommendations on June 7, 2026. They remove the 60-day lock after a change of registrant and add a 30-day (720-hour) lock on new and newly transferred names. As of September 29, 2026, no effective date is published, so the 60-day rule still applies.](https://gritbrokerage.preview.multisites.ai/post/icann-transfer-policy-changes-60-day-lock)

[Market insightsSep 22, 2026 ### Cybersquatting Hit a Record in 2025: WIPO Overview 3.1 WIPO managed over 6,200 domain name cases in 2025, its highest caseload on record. Its updated Overview 3.1, published February 17, 2026, says a dictionary-word domain bought for resale may be fine if the use does not trade on a trademark. Buyers should still check trademarks before they pay.](https://gritbrokerage.preview.multisites.ai/post/record-cybersquatting-2025-wipo-overview-3-1)

[Market insightsSep 15, 2026 ### .ai Passed 1 Million Domains and Raised Prices in 2026 The .ai domain passed one million registrations on January 20, 2026, up from about 587,000 a year earlier. The registry raised the two-year wholesale price from $140 to $160 on March 5. Bot.ai sold for $1.2 million, but AI.com sold for $70 million. Launch on .ai, and budget for the .com.](https://gritbrokerage.preview.multisites.ai/post/ai-domains-one-million-price-increase)

[Market insightsSep 8, 2026 ### Do Domain Names Still Matter When People Search With AI? Yes, domain names still matter, but the reason has shifted. AI answers cut clicks to keyword and content sites, while they recommend brands by name. A short, easy to spell brand .com is simple to say, remember and type. Keyword-only value is weaker. Brand value is stronger.](https://gritbrokerage.preview.multisites.ai/post/domain-names-ai-search-2026)

[Market insightsSep 1, 2026 ### 400 Million Domains Registered, and Premium .com Is Scarcer Verisign's DNIB reported 401.6 million domain registrations at the end of Q2 2026, up 8.1% year over year. About 166.6 million are .com. Growth adds many new names, but a category .com exists once. That is why good names get harder to buy as the total grows.](https://gritbrokerage.preview.multisites.ai/post/400-million-domains-premium-scarcity)

[Domain guidesAug 25, 2026 ### Buying a Domain on a Payment Plan in 2026: Rules and Risks Dan.com closed on June 27, 2025, and its lease-to-own deals moved to Afternic, which GoDaddy owns. You can still buy a domain on a payment plan through Afternic, Atom or Escrow.com domain holding. Terms differ on resale and use, so read the contract before you sign.](https://gritbrokerage.preview.multisites.ai/post/domain-lease-to-own-2026)

[Video Podcasts & interviewsMay 17, 2026 ### Grit Brokerage Discusses Recent Domain Sales as of Q1 2026 In this 80th Grit.org podcast episode, Brian Harbin and Michael Law review domain deals from the past six months, including herringbone.com and path.com, with lessons from each. They also explain the Escrow.com Masters of Domains ranking and say Grit Brokerage handled over 250 individual transactions last year.](https://gritbrokerage.preview.multisites.ai/post/grit-brokerage-discusses-recent-domain-sales-as-of-q1-2026)

[Video Podcasts & interviewsApr 8, 2026 ### Grit Brokerage + Clinton Hicks Discuss the Acquisition of EWN.com Domain Name In this Grit.org podcast transcript, former EWN marketing director Clinton Hicks explains why Energy World Net, a natural gas compliance company, wanted ewn.com. Grit Brokerage's Maureen Sullivan helped secure lower-cost alternatives in 2022 and revisited the .com in 2024. Hicks says a broker was essential.](https://gritbrokerage.preview.multisites.ai/post/grit-brokerage-clinton-hicks-discuss-the-acquisition-of-ewn-com-domain-name)

[Events & conferencesJan 25, 2026 ### ICA 2026 Recap. Business, Community, and the Future of Domains Grit Brokerage recaps the 2026 ICA Annual Meeting in Las Vegas, held at the new Park MGM location. Brian Harbin and Michael Law hosted a guru table on marketing and selling premium domains and sponsored the Kubba Cup pickleball tournament. The post also explains why the ICA matters to all domain owners.](https://gritbrokerage.preview.multisites.ai/post/ica-2026-recap-business-community-and-the-future-of-domains)

[Video Podcasts & interviewsNov 2, 2025 ### Grit Brokerage Team Discusses 2025 Domain Sales and Trends In this Grit.org podcast transcript, Brian Harbin and Michael Law discuss 2025 domain sales and trends, including Pallet.com, Nowhere.com, Yet.com and Quo.com. They cover the AI domain boom, deals such as Cargo AI and Tensor AI, and why outbound sales often take months and need patience.](https://gritbrokerage.preview.multisites.ai/post/grit-brokerage-team-discusses-2025-domain-sales-and-trends)

[Video Podcasts & interviewsOct 19, 2025 ### Grit Brokerage Discusses the Domain Acquisition of BrightWatch.com w/ CEO - Eric Aronson In this Grit.org podcast transcript, BrightWatch CEO Eric Aronson explains why his physical security technology firm upgraded from getbrightwatch.com to brightwatch.com. He hired Grit Brokerage after failing alone, found the process faster than expected, and says the benefits will show over time.](https://gritbrokerage.preview.multisites.ai/post/grit-brokerage-discusses-the-domain-acquisition-of-brightwatch-com-w--ceo-eric-aronson)

[Market insightsOct 10, 2025 ### The State of the Domain Industry Grit Brokerage says the domain industry shows renewed strength and maturity in 2025, with strategic ownership replacing speculation. It reports over eight figures in domain sales in the past year, calls .COM the cornerstone of trust and .AI the clear second power TLD, and cites several industry voices.](https://gritbrokerage.preview.multisites.ai/post/the-state-of-the-domain-industry)

[Sales & acquisitionsJul 28, 2025 ### Outbound Wins: Grit Brokerage Continues Delivering Premium End User Sales Grit Brokerage highlights 2025 outbound sales that upgraded brands to premium domains. Examples include OHS.com, VHS.com, Pallet.com, Kargo.ai, PBN.ai, EstatePlanners.com and Tantalum.com. The team says it has sold dozens of high value domains this year across .com, .ai, .org and .xyz.](https://gritbrokerage.preview.multisites.ai/post/outbound-wins-grit-brokerage-continues-delivering-premium-end-user-sales)

[Company newsMay 12, 2025 ### Grit Brokerage Ranks Top 10 in 2025 Escrow.com Master of Domains Grit Brokerage ranked number 9 on the 2025 Escrow.com Master of Domains list, its third time in the top 10 over the last four years. The team credits daily prospecting, researching buyers, negotiating fair deals and handling complex transactions, and thanks clients and partners for trusting it with premium domains.](https://gritbrokerage.preview.multisites.ai/post/grit-brokerage-ranks-top-10-in-2025-escrow-com-master-of-domains)

[Video Podcasts & interviewsApr 13, 2025 ### Grit Discusses Domain Acquisition of Alively.com w/ CEO - Andrew McConnell In this Grit.org podcast transcript, Alively co-founder Andrew McConnell explains how the health and wellness marketplace chose its name and acquired Alively.com. He hired Grit Brokerage rather than negotiate himself, and Maureen Sullivan secured the domain in about three weeks. He calls the premium domain worth the investment.](https://gritbrokerage.preview.multisites.ai/post/grit-discusses-domain-acquisition-of-alively-com-w-ceo-andrew-mcconnell)

[Events & conferencesFeb 15, 2025 ### ICA 2025 Las Vegas Meetup: A Recap from Grit Brokerage Grit Brokerage recaps the Internet Commerce Association meetup held in late January 2025 at Resorts World Las Vegas. Highlights include a pre show party, the Lonnie Borck Memorial Award for Richard Lau, a Trailblazer Award for Darpan Munjal, policy sessions, a town hall and a poker tournament.](https://gritbrokerage.preview.multisites.ai/post/ica-2025-las-vegas-meetup-a-recap-from-grit-brokerage)

[Company newsJan 5, 2025 ### From Dot-Com to Dot-AI: How Grit Brokerage Mines Million-Dollar Domains Grit Brokerage was recently recognized in a Tech Times article titled From Dot Com to Dot AI: How Grit Brokerage Mines Million-Dollar Domains. This short post points readers to the full article on the Tech Times website so they can read the complete story about the team's work.](https://gritbrokerage.preview.multisites.ai/post/from-dot-com-to-dot-ai-how-grit-brokerage-mines-million-dollar-domains)

[Video Podcasts & interviewsDec 9, 2024 ### Grit Brokerage Discusses the sale of Maddox.com - with Mac Spiller In this Grit.org podcast transcript, Mac Spiller of Maddox Industrial Transformer explains why the company upgraded from maddoxtransformer.com to Maddox.com. After his own outreach to the owner failed, he hired Grit Brokerage. The deal took about three months, with almost no dip in search traffic afterward.](https://gritbrokerage.preview.multisites.ai/post/grit-brokerage-discusses-the-sale-of-maddox-com-with-mac-spiller)

[Video Podcasts & interviewsOct 6, 2024 ### Omorpho Discusses Domain Upgrade from .fit to .com with Grit Brokerage In this Grit.org podcast episode, Grit Brokerage interviews Brandon Burroughs, Head of Digital at Omorpho, about upgrading from .fit to a .com. He covers spam filter problems with the non-.com name, the negotiation, and the lift in credibility and conversion rates after the move.](https://gritbrokerage.preview.multisites.ai/post/omorpho-discusses-domain-upgrade-from-fit-to-com-with-grit-brokerage)

[Market insightsSep 6, 2024 ### .ai Domain Names: What Are They and Do You Need One? The .ai extension is the country code domain for Anguilla, and tech companies now use it to signal AI work. The post says you.ai sold for around $700,000 and more than 350,000 .ai domains are registered, double the prior year. Grit Brokerage notes prices for sought-after .ai names are rising quickly.](https://gritbrokerage.preview.multisites.ai/post/ai-domain-names)

[Domain guidesSep 6, 2024 ### A Brief Overview of .io Domain Names This guide explains the .io domain extension. It is reserved for the British Indian Ocean Territory but open to anyone. Tech companies favor it because IO means input/output. The post covers high prices, safety tips such as two-factor authentication and private Whois, and wordplay options like Pistach.io.](https://gritbrokerage.preview.multisites.ai/post/io-domain-names)

[Video Podcasts & interviewsJul 4, 2024 ### Grit.org Podcast #43 with Grit Brokerage Grit.org Podcast episode 43 recaps NamesCon 2024 and the value of domain conferences. Brian Harbin and Michael Law, with Tess Diaz and Stone Harbin, also cover Grit Brokerage's top 5 Escrow.com Masters of Domains ranking, the acquisition of Harbin.com, and why a last name .com matters.](https://gritbrokerage.preview.multisites.ai/post/grit-org-podcast-43-with-grit-brokerage)

[Domain guidesMay 12, 2024 ### Expired Domain Names: The Complete Guide Expired domains are names whose owners did not renew them. They pass through a grace period, a redemption period and deletion before release. Their value comes from backlinks, traffic, brand and keywords. Buyers find them at auctions, through brokers and backorder services, then use them for niche sites, redirects or investment.](https://gritbrokerage.preview.multisites.ai/post/expired-domains)

[Video Podcasts & interviewsApr 8, 2024 ### Grit.org Podcast #40 with Grit Brokerage Grit.org Podcast episode 40 looks at teamwork and collaboration in domain sales. The Grit Brokerage team recaps deals for Story.com, Dare.com, Analysis.com, SwiftConnect.com, UsedMotorHomes.com, GrantWriting.com and DogTag.com. They also discuss a recent domain conference they attended and the trends they see for 2024.](https://gritbrokerage.preview.multisites.ai/post/grit-org-podcast-40-with-grit-brokerage)

[Sales & acquisitionsFeb 4, 2024 ### Why Casey Wasserman is a Genius Grit Brokerage sold Wasserman.com to Casey Wasserman and TeamWass, whose sports agency used TeamWass.com. The owner needed funds within weeks, so Grit researched the buyer and explained the opportunity. The post gives five reasons the acquisition was smart, including personal branding, control of the narrative and scarcity.](https://gritbrokerage.preview.multisites.ai/post/why-casey-wasserman-is-a-genius)

[Video Podcasts & interviewsJan 15, 2024 ### Grit.org Podcast #37 with Grit Brokerage now live! Grit.org Podcast episode 37 features the Grit Brokerage team on closing deals and planning for 2024. Maureen Sullivan shares two acquisition stories, including CannabisTravelAgency.com. Brian Harbin explains three goal planning mindsets, and Michael Law describes his domain investing journey. The recurring theme is that grit drives results.](https://gritbrokerage.preview.multisites.ai/post/grit-org-podcast-37-with-grit-brokerage-now-live)

[Video Podcasts & interviewsDec 19, 2023 ### Grit Brokerage reveals sales of RTB.com, CoolCats.com, DollarStore.com, and Wasserman.com In this podcast episode, the Grit Brokerage team discusses the London Domain Summit they recently attended and several domain stories. These include RTBHouse upgrading its domain, CoolCats trimming its online brand, and entrepreneur Casey Wasserman acquiring his last name domain over a decade after his first inquiry.](https://gritbrokerage.preview.multisites.ai/post/grit-brokerage-reveals-sales-of-rtb-com-coolcats-com-dollarstore-com-and-wasserman-com)

[Events & conferencesSep 8, 2023 ### Grit Brokerage at London Domain Summit 2023 Grit Brokerage's Michael Law traveled from Denver to attend the London Domain Summit on August 22 and 23, 2023. He met U.K. domain professionals among 250+ attendees and spoke on a panel called Buying and Selling Premium Domains. He credits organizer Helmuts Meskonis and plans to return in 2024.](https://gritbrokerage.preview.multisites.ai/post/grit-brokerage-at-london-domain-summit-2023)

[Video Podcasts & interviewsJul 16, 2023 ### Why You Should Use a Domain Brokerage This Grit Brokerage podcast episode highlights the tactics and specialties that set the team apart in the domain industry. The team describes its resilience and willingness to solve problems, and says it aims to be easy to contact and easy to work with.](https://gritbrokerage.preview.multisites.ai/post/why-you-should-use-a-domain-brokerage)

[Events & conferencesJun 12, 2023 ### Embracing Opportunities at the 2023 NamesCon Domain Conference in Austin, TX Grit Brokerage senior domain broker Michael Law recaps the 2023 NamesCon Domain Conference in Austin, his ninth consecutive year attending. He attended June 1 to 3 and highlights networking with veterans and newcomers, positive panel feedback, Austin's setting and the after parties.](https://gritbrokerage.preview.multisites.ai/post/embracing-opportunities-at-the-2023-namescon-domain-conference-in-austin-tx)

[Podcasts & interviewsMay 2, 2023 ### The Nitty Gritty - Interview with Jean-Pierre, Clean.org In this Nitty Gritty interview, Jean-Pierre explains why he acquired Clean.org through Grit Brokerage. The site is not live yet, but aims to share tools and blueprints for a cleaner earth. He wanted stopping power, faced doubts about paying so much for a .org, and found Grit responsive and forthright.](https://gritbrokerage.preview.multisites.ai/post/the-nitty-gritty-interview-with-jean-pierre-clean-org)

[Video Podcasts & interviewsApr 12, 2023 ### Grit Brokerage Talks Domains on the Grit.org Podcast In this Grit.org podcast interview, Grit Brokerage's Brian Harbin describes the domain industry as the foundation of every online presence. He discusses the Escrow.com 2022 Masters of Domains award for being a top 10 grossing domain brokerage, and says the show plans one behind-the-scenes episode per quarter.](https://gritbrokerage.preview.multisites.ai/post/grit-brokerage-talks-domains-on-the-grit-org-podcast)

[Market insightsMar 30, 2023 ### Why Premium .COM Domains are Still the Best Bet in 2023 Grit Brokerage argues that premium one word .COMs remain the best choice for growing businesses and funded startups. Recent sales include NFTs.com for $15,000,000 and Connect.com for $10,000,000. These domains are memorable, brandable, versatile, in limited supply and signal authority and trust.](https://gritbrokerage.preview.multisites.ai/post/why-premium-com-domains-are-still-the-best-bet-in-2023)

[Events & conferencesJan 28, 2023 ### ICA Domain Meetup 2023 in Las Vegas Grit Brokerage recaps the January 2023 Internet Commerce Association meetup at Resorts World in Las Vegas. Over 100 domain investors and brokers attended sessions on policy, UDRP proposals and a talk with attorney John Berryhill. The brokers meeting focused on broker governance and a code of conduct.](https://gritbrokerage.preview.multisites.ai/post/ica-domain-meetup-2023-in-las-vegas)

[Sales & acquisitionsNov 8, 2022 ### Grit Brokerage Domains Sold Report This report shares different types of domains Grit Brokerage recently helped sell, limited to names already in use. They include Atypical.com, SuperShare.com, Seam.co, Automotive.io, Attendant.ai, FarmLink.org and Strawhat.xyz. Grit says it deals mainly in .COM, with consistent sales in .IO, .CO, .AI, .ORG and .XYZ.](https://gritbrokerage.preview.multisites.ai/post/grit-brokerage-domains-sold-report)

[Podcasts & interviewsSep 6, 2022 ### The Nitty Gritty - Interview with RagsToRiches.com In this Nitty Gritty interview, Christopher explains why he bought RagsToRiches.com from Grit Brokerage for a cleaning business training course. He wanted a brandable, recognizable name separate from his current cleaning business. He already sees monthly traffic without marketing and found the process smooth.](https://gritbrokerage.preview.multisites.ai/post/the-nitty-gritty-interview-with-ragstoriches-com)

[Events & conferencesAug 15, 2022 ### Grit Brokerage at NamesCon 2022 - Why Attend a Domain Conference? NamesCon Global returned in person for 2022 after a two year hiatus, running August 30 to September 3 in Austin, Texas. Grit Brokerage founder Brian Harbin and senior broker Michael Law attended. The post recommends attending for networking, panels, master classes and after parties, and recaps the show's ownership history.](https://gritbrokerage.preview.multisites.ai/post/grit-brokerage-at-namescon-2022-why-attend-a-domain-conference)

[Podcasts & interviewsJun 8, 2022 ### The Nitty Gritty - Interview with Reggie.com In this interview, the Reggie dog wellness brand explains upgrading from HelloReggie.com to Reggie.com through Grit Brokerage. The team wanted a domain that is easier to remember and share. After the move they saw more organic traffic and word of mouth customers, and Grit helped negotiate after a failed direct attempt.](https://gritbrokerage.preview.multisites.ai/post/the-nitty-gritty-interview-with-reggie-com)

[Domain guidesMay 13, 2022 ### Part Four - Reallocating profits - Rinse and repeat or level up? Calculated Risk Part 4 of the domain investing series covers reallocating profits after a sale. Investors should weigh holding time, carrying costs and taxes, stick with what worked, decide between one premium name or several, and stay picky because the average investor sells only 2% to 4% of their portfolio annually.](https://gritbrokerage.preview.multisites.ai/post/part-four-reallocating-profits-rinse-and-repeat-or-level-up-calculated-risk)

[Sales & acquisitionsMar 12, 2022 ### 35 Recent Premium Domain Acquisitions & Upgrades This post lists 35 domains that recently changed hands, mostly one word .COMs now used as the buyer's permanent brand. Examples include Cal.com, upgraded from Calendso.com, and Deel.com, which came from LetsDeel.com. Grit Brokerage compiled the list from James Iles of JamesNames.com and his Twitter feed.](https://gritbrokerage.preview.multisites.ai/post/35-recent-premium-domain-acquisitions-upgrades)

[Market insightsFeb 11, 2022 ### Domain Trends and Predictions for 2022 Grit Brokerage founder Brian Harbin shared 2022 domain market predictions on a Domain Name Wire podcast, summarized here. Expected trends include rising prices for one word .COMs, higher sales volume, strong alternative extensions such as .ORG, .IO and .AI, Web3 demand, and fractional ownership following directions.com.](https://gritbrokerage.preview.multisites.ai/post/domain-trends-and-predictions-for-2022)

[Domain guidesJan 6, 2022 ### Part Three - Outbound Marketing - Grit Factor: Patience & Persistence Part 3 of the domain investing series explains outbound marketing for domains. Investors can hire a broker or contact buyers themselves by email, phone or LinkedIn. The post stresses patient, spaced follow-ups over a month, transparency, useful data and closing through a trusted third party like Escrow.com.](https://gritbrokerage.preview.multisites.ai/post/part-three-outbound-marketing-grit-factor-patience-persistence)

[Domain guidesDec 7, 2021 ### How To Choose The Right Domain Name For Your Small Business This guest article by Lyle Solomon explains how small businesses can pick a domain name. It recommends listing business phrases, keeping the name short and easy to spell, preparing 10 to 15 alternatives, avoiding hyphens and exact keyword matches, and choosing a fitting extension such as .com, .org or .net.](https://gritbrokerage.preview.multisites.ai/post/how-to-choose-the-right-domain-name-for-your-small-business)

[Domain guidesNov 12, 2021 ### Level Up Your Portfolio with Grit, Part 2 Part 2 of a four part series for domain investors explains where and how to sell domains. It compares quick flip venues like NamePros with marketplaces such as Sedo and Afternic, which charge 15 to 20 percent, and brokers who charge 10 to 20 percent, require exclusivity and specialize in outbound marketing.](https://gritbrokerage.preview.multisites.ai/post/level-up-your-portfolio-with-grit-part-2)

[Events & conferencesOct 8, 2021 ### Las Vegas Meetup Recap and Why All Domain Investors Should Join the ICA Michael Law recaps the ICA 15th Anniversary Meetup at Green Valley Ranch Resort in Las Vegas. He describes the town hall, the work the ICA does for domain owners, and the first full mock UDRP trial at NamesCon. Membership ranges from $300 per year to $25,000 for Platinum.](https://gritbrokerage.preview.multisites.ai/post/las-vegas-meetup-recap-and-why-all-domain-investors-should-join-the-ica)

[Domain guidesSep 10, 2021 ### Blog Series: From Entry to Exit, An Approach on How to Level Up Your Portfolio with Grit! This four-part series guides domain investors from buying to reinvesting, with one Grit Factor per part. Part one, on proper entry, argues discipline matters most when acquiring domains. It lists five checks, from trademark issues to due diligence, and notes 95% of domain names are not liquid assets.](https://gritbrokerage.preview.multisites.ai/post/blog-series-from-entry-to-exit-an-approach-on-how-to-level-up-your-portfolio-with-grit)

[Company newsAug 12, 2021 ### Grit.org/ Grit Brokerage mid-year update Grit.org, the parent company of Grit Brokerage, released its mid-year update, and this short post links to the press release. Grit Brokerage says it is very bullish on the trajectory of its mission and purpose. The release is titled Grit.org Off to a Fast Start and Making a Huge Impact.](https://gritbrokerage.preview.multisites.ai/post/grit-org--grit-brokerage-mid-year-update)

[Sales & acquisitionsJul 8, 2021 ### 33 Domain Name Upgrades & Acquisitions in 2021 This post lists 33 domains that changed hands in the first half of 2021, mostly one word .COMs bought as upgrades from two word names or other extensions. Disclosed prices include Angel.com at $2,000,000 and iBox.com at $1,560,000. Grit Brokerage says it brokered more than 15 one word .coms since January 1.](https://gritbrokerage.preview.multisites.ai/post/33-domain-name-upgrades-acquisitions-in-2021)

[Market insightsJun 13, 2021 ### How to turn Obstacles into Opportunities This post argues that successful people think differently about obstacles. Drawing on the book The Obstacle Is the Way, it describes three disciplines: perception, action and will. It then offers five ways to train yourself and others, including embracing emotions, listening before speaking and celebrating grit over accomplishment.](https://gritbrokerage.preview.multisites.ai/post/how-to-turn-obstacles-into-opportunities)

[Market insightsMay 7, 2021 ### Digital Assets - Domains, NFT’s, Hype & Valuation This post compares NFT art with premium domain names as scarce digital assets. Beeple's Everyday sold for $69 million at Christie's, while the highest recorded domain sale, Voice.com at $30 million, is less than half of that. Grit Brokerage argues domains offer lifetime utility and remain undervalued.](https://gritbrokerage.preview.multisites.ai/post/digital-assets-domains-nft-s-hype-valuation)

[Sales & acquisitionsApr 8, 2021 ### What is The Internet Worth? Internet.com Taking Bids Starting at $35M Internet.com, sold for $18M in 2009, was relisted with a $35M opening offer and reportedly drew nine opening bids before the auction was suspended. Grit Brokerage explains the value of The+Keyword .coms and is brokering TheInternet.com and TheNetwork.com, registered in 1994 and 1995.](https://gritbrokerage.preview.multisites.ai/post/what-is-the-internet-worth-internet-com-taking-bids-starting-at-35m)

[Company newsFeb 10, 2021 ### Expanding Our Team, Grit Brokerage on Domain Sherpa + More! Grit Brokerage announces Maureen Sullivan joining as Senior Domain Consultant and Sabrina Laureola as admin assistant and domain researcher. The post also lists Investing.org for sale exclusively through Grit, notes one word domains such as Clout.com and Whirl.com, and recaps Brian Harbin and Michael Law's Domain Sherpa appearance.](https://gritbrokerage.preview.multisites.ai/post/expanding-our-team-grit-brokerage-on-domain-sherpa-more)

[Market insightsJan 9, 2021 ### Domain Trends and Predictions for 2021 Grit Brokerage founder Brian Harbin shared 2021 domain predictions on a DomainNameWire podcast, and this post summarizes them. Expected trends include higher demand for ultra premium domains, rising value of .ORG, .IO, .CO and .AI one word names, possible fractional ownership, and continued industry consolidation.](https://gritbrokerage.preview.multisites.ai/post/domain-trends-and-predictions-for-2021)

[Sales & acquisitionsDec 8, 2020 ### 12 Case Studies - Founders Discuss How and Why they Acquired a Better Domain Name for their Brand This post collects public interviews with founders and executives who acquired a better domain for their brand. Cases include DataRecovery.com for $1,660,000, Ring.com for $1,000,000 in 2016 and Voice.com for $30,000,000 in 2019. Grit Brokerage says the companies it sold premium domains to call the move one of their best decisions.](https://gritbrokerage.preview.multisites.ai/post/12-case-studies-founders-discuss-how-and-why-they-acquired-a-better-domain-name-for-their-brand)

[Podcasts & interviewsNov 16, 2020 ### Domain Types - Premium vs. SEO/Local Lead Generation with Matt Holmes Grit Brokerage's Michael Law interviews entrepreneur Matt Holmes of Handshaking.com about premium domains versus SEO and local lead generation domains. Holmes explains how geo plus niche exact match .coms generate leads, why he bought Handshaking.com, and how online assets can return around 40% compared with 9.2% on real estate.](https://gritbrokerage.preview.multisites.ai/post/domain-types-premium-vs-seo-local-lead-generation-with-matt-holmes)

[Market insightsOct 8, 2020 ### Premium Domain Names Evolving Into An Asset Class Michael Law argues premium domains are scarce, undervalued and still not a formal asset class. Appraisals can be off by orders of magnitude, and there is no Kelley Blue Book for domains. He cites education and liquidity as the two barriers and expects prices to keep rising.](https://gritbrokerage.preview.multisites.ai/post/premium-domain-names-evolving-into-an-asset-class)

[Market insightsSep 9, 2020 ### Business Names Trending Back to Conventional Studies cited in this post show startups are moving away from misspelled and made-up names toward recognized words. A Crunchbase article by Joanna Glasner says straightforward and evocative names are most popular. Grit Brokerage adds that it still sees fast growth in one word .coms being purchased and branded on.](https://gritbrokerage.preview.multisites.ai/post/business-names-trending-back-to-conventional)

[Market insightsAug 6, 2020 ### One Word -ed (Past Tense) .COM Domains on the Rise Grit Brokerage explains that past tense one word .com domains ending in -ed are rising in price. They often cost less than singular word .coms. The post lists dozens in use, including Booked.com and Placed.com, and notes -ed sales in the mid five figures, including Versed.com, Installed.com and Unchained.com.](https://gritbrokerage.preview.multisites.ai/post/one-word-ed-past-tense-com-domains-on-the-rise)

[Market insightsJul 9, 2020 ### Supreme Court Rules Generic Word + .COM Can Be Trademarked In an 8-1 decision in USPTO v. Booking.com B.V., the Supreme Court held that Booking.com may register a federal trademark even though the term booking is generic. Grit Brokerage sees this as a big win for owners of one word .com domains and expects higher prices and demand.](https://gritbrokerage.preview.multisites.ai/post/supreme-court-rules-generic-word-com-can-be-trademarked)

[Sales & acquisitionsJun 11, 2020 ### 11 Recent Domain Name Upgrade Acquisitions Revealed on Twitter This Grit Brokerage post lists 11 confirmed domain name upgrades revealed on Twitter within 30 days, plus one bonus corporate acquisition. Examples include Evolution.com, Stash.com and Orchard.com. Grit credits domain trackers Jamie Zoch and James Iles for finding them and recommends following both to watch premium domain moves.](https://gritbrokerage.preview.multisites.ai/post/11-recent-domain-name-upgrade-acquisitions-revealed-on-twitter)

[Market insightsMay 7, 2020 ### Your Domain Name Is Your Brand Online Growing companies are upgrading to exact brand matching .com domains. Discord bought Discord.com and SurpriseHR moved to Surprise.com. Noah Kagan negotiated almost seven years and paid $1.5M for Sumo.com, starting from a $50k offer. Sumo now reports annual revenue over $70M.](https://gritbrokerage.preview.multisites.ai/post/your-domain-name-is-your-brand-online)

[Market insightsApr 9, 2020 ### Positioning Your Business Online for the Future Written during stay at home orders, this post says businesses of all sizes should review their online presence. Relying only on social media is risky because you do not own that presence. Grit Brokerage recommends securing the best brand matching .com, even a three or four letter acronym.](https://gritbrokerage.preview.multisites.ai/post/positioning-your-business-online-for-the-future)

[Market insightsMar 25, 2020 ### Why Prices of Premium Domain Names Will Continue to Appreciate Grit Brokerage defines premium domains and gives three reasons prices should keep rising: more people and business moving online, a growing pool of investors paying more, and scarcity, with registered domains near 400 million. It also sees short term opportunities for buyers with cash during economic uncertainty.](https://gritbrokerage.preview.multisites.ai/post/why-prices-of-premium-domain-names-will-continue-to-appreciate)

[Sales & acquisitionsMar 5, 2020 ### Five Letter, One Syllable, One Word .Coms Used in Business Michael Law describes learning that Discount Tire owns tires.com and tire.com, and uses them for fast, misspelling-proof access. The post lists other five letter one word .coms owned by large companies, such as Guard.com and Force.com. It also notes Grit Brokerage sold Knife.com, Doors.com and Throb.com that year.](https://gritbrokerage.preview.multisites.ai/post/five-letter-one-syllable-one-word-coms-used-in-business)

[Market insightsFeb 8, 2020 ### Domain Assets - Shifting End User Perspective Domain broker Michael Law explains how Grit Brokerage responds when buyers say a premium domain does not fit their budget. The post argues a premium domain is an appreciating asset with lifetime utility, SEO, security and brand alignment, not a recurring expense like a web hosting bill.](https://gritbrokerage.preview.multisites.ai/post/domain-assets-shifting-end-user-perspective)

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