---
title: "What Is NDA sale? Domain Glossary | Grit Brokerage"
description: "An NDA sale, or unreported sale, is a domain sale whose price and buyer are kept private by agreement. The sale does not appear in public sales databases."
url: https://gritbrokerage.preview.multisites.ai/glossary/nda-sale
publisher: Grit Brokerage
contact: https://gritbrokerage.preview.multisites.ai/contact
offer: https://gritbrokerage.preview.multisites.ai/inquiry
---

Valuation and pricing

# NDA sale

An NDA sale, or unreported sale, is a domain sale whose price and buyer are kept private by agreement. The sale does not appear in public sales databases.

## Why it matters

Many large deals close under NDA, so public data understates the real market. Buyers who want secrecy, such as public companies, ask for it. For sellers, an NDA sale can still bring a high price but cannot be used as a public comparable. Common mistake: using only reported sales to set a price. Public lists such as NameBio only show what owners choose to report. Brokers see private data and can judge where the real market sits, which is often higher than public figures.

Source: [namebio.com](https://namebio.com/)

[Read nextHow to Negotiate a Domain Name Purchase Without Overpaying](https://gritbrokerage.preview.multisites.ai/guides/negotiate-domain-purchase)

## Where we use this term

-   [AI.com Sold for $70 Million: The Stealth Acquisition Playbook](https://gritbrokerage.preview.multisites.ai/post/ai-com-70-million-stealth-acquisition)

## Buying or selling a domain?

Call, text or email. Responsiveness is our trademark, and a broker answers, not a form robot.

[Talk to a broker](https://gritbrokerage.preview.multisites.ai/contact) [Call (442) 500-GRIT](tel:+1-442-500-4748)