Two-word domain

Why it matters

Two-word names are the middle of the market. They cost less than one-word .com names and they still read clearly. Good ones are easy to say, spell, and remember, which is the heart of the radio test. Sellers price them by word quality, length, and fit to an industry. Common mistake: choosing a pair that reads wrongly when joined, for example letters that spell a different word at the break. Buyers should say the name aloud and check how it looks without a space before paying.

Source: icann.org